SeaGear Marine Supply
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SeaGear Marine Supply is one of New Jersey's most trusted and well-respected commercial and recreational marine supply stores, with an online business serving customers nationally.
Return on Ad Spend at 370% in May 2015
Challenge
To increase online sales through a new e-commerce website.
Solution
We utilized pay-per-click marketing and marketing automation tools to jump start sales while developing strategies for long-term organic growth.
Results
Return on ad spend (ROAS) has been as high as 500% while identifying top-selling products. Click-thru rates in all targeted product categories are above average at 1.92%.
1.92% CTR
2.1% Conv. Rate
272% ROI
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Implemented a smart SEO strategy to acquire clients via long-tail search terms.
Contributed to commercial success and raised online visibility using paid search.